Yuya was raised by his mother and grandmother. As a sixth grader in 2002, Matsushita decided to pursue a career in music, enrolling in Caless Vocal & Dance School. Around 9th grade, despite clashing with his mother regarding his future plans, a visit to New York City strengthened his determination to become an artist. He met with producer Jin Nakamura who presented him with the song “foolish foolish”. The filming for the single also took place in New York, after being signed to Epic Records.